About Preethi in Preethi Kitchen Appliances Pvt Ltd, No : 3/140, I.T.Highway, Oggiam Thoraipakkam,, Chennai

Preethi, India's largest Mixer Grinder brand and a leading Kitchen Appliances company has emphasized its strong presence in over 9 Million homes in India and abroad. The Preethi range of appliances, includes Mixer Grinders, Auto Cooker/Warmers, Induction Cook tops, Electric Pressure cookers, Wet Grinders, Coffee Makers, Kettles and Irons amongst others. The company has 7 manufacturing facilities spread across Tamil Nadu and Himachal Pradesh.

The brand has grown from its modest beginning to become the market leader in Mixer-Grinder market. When a Chennai based company PKAL, launched by an enthusiastic, dedicated and committed team started producing nearly 20 mixer grinders a day within a limited work space, the brand ‘Preethi’ was born in 1978. Initially the brand had its network only in Chennai and a few areas around Tamil Nadu.

After 33 years of determination, innovation and hard work, Preethi has grown to establish No: 1 position in India. The brand which was famous only in South India had started to accentuate its foray in the national scene.

The company’s strong points are,

Research and Development
Innovative Products
Marketing strategy and
Service.

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